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New survey reveals top concerns for islanders in 2025

The Policy Centre has released the findings of a survey, identifying the key issues that matter most to islanders. The results, based on data collected in January 2025, provide crucial insights into public opinion and highlight the areas that policymakers should prioritise.

The survey, conducted by market research company 4Insight, builds on a similar study commissioned by the Government in 2024. It reveals that the cost of living remains the top concern among islanders, although its significance has slightly declined compared to the previous year. Housing, faith in government and population levels also rank high on the list of pressing issues.

Key Findings:

  • Cost of living remains the most important concern, with 29% of respondents identifying it as their top issue and 64% citing it as a major concern when prompted.
  • Housing remains a significant worry, especially among those under 35, with 59% identifying it as a major issue.
  • Faith in government continues to be a concern for many, cited by 45% of respondents.
  • Healthcare and hospital services have gained importance, with 51% highlighting them as a key concern.

Demographic Insights:

  • Households with dependent children are significantly more concerned about the cost of living than those without.
  • Younger respondents (17-34) ranked housing as their most important issue, reflecting high housing costs relative to income.
  • Healthcare and hospital concerns were more pronounced among older age groups.
  • Faith in government was a bigger issue for those aged 55 and above compared to younger respondents.

Comparison with 2024 and the UK:
While the cost of living remains the dominant issue, it has become slightly less pressing than in 2024, possibly due to real earnings growth and a drop in inflation. Healthcare and concerns about an ageing population have increased in prominence. The survey results are broadly comparable to the UK’s IPSOS Issues Index, where the economy, healthcare, and immigration were top concerns.

“This survey underscores the importance of structured research in understanding public concerns and shaping policy priorities,” said Sir Mark Boleat for the Policy Centre. “It is critical that decision-makers take these findings into account to ensure that the voices of islanders are heard and addressed.”

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